Vice Presidents and senior leaders who lead major functions, drive strategic initiatives, and translate executive vision into operational reality, especially those building influence in spaces that weren't designed with them in mind.
● Translating executive strategy into actionable plans while managing up and down simultaneously
● Building influence with C-suite peers and securing resources in environments where your competence is questioned despite your track record
● Leading cross-functional initiatives where you lack direct authority over key players
● Navigating organizational politics without getting caught in middle management dynamics or exhausting yourself proving you belong
● Developing directors and managers into strategic thinkers, not just tactical executors
● Balancing strategic thinking with operational oversight and positioning for C-suite advancement
● Leading sustainably when the pressure to perform comes with additional scrutiny others don't face
● Strategic thinking capabilities that position you as C-suite ready
● Ability to stress-test functional strategies, generate alternatives, and drive cross-functional initiatives without formal authority
● Capability to develop directors into strategic partners who challenge assumptions, not just manage tasks
● Psychological safety within your function that attracts, retains, and develops diverse talent
● Confidence to lead as yourself without shrinking to fit expectations or conforming to what's historically been rewarded
● Sustainable leadership practices that deliver results without requiring exhaustion to succeed
Corporate Programs
● Leaders with organizational mandate and resources to drive broader change
● Integration with HR systems, succession planning, and cultural initiatives
● Permission to transform systems beyond individual sphere of influence
● Organizational commitment to sustained culture transformation
● When multiple leaders participate: compound impact across the organization
Individual Program
● Change agents working within their current sphere of influence
● Personal investment without organizational mandate
● Confidential development focused on individual advancement
● Working within existing organizational constraints and politics
When organizations provide mandate and resources, even a single leader can drive broader systemic change rather than working within existing constraints. When multiple leaders participate simultaneously, they create reinforcing transformation across departments that individual coaching cannot achieve. Corporate programs integrate with organizational systems and provide the sustained commitment needed for lasting culture transformation.
12-Month Comprehensive Development
● 24 bi-weekly coaching sessions (60 minutes each)
● Four dedicated Red Team strategy sessions on critical business challenges (one per quarter)
● Comprehensive CliftonStrengths and EI development
● Email and text support between sessions
● HR/L&D partnership for organizational alignment
Six-Month Minimum Engagement
Our 6-month minimum ensures sufficient time for sustainable behavioral change and organizational impact. At the halfway point, organizations assess progress and decide whether to continue for the full transformation.
Organizations that sponsor leaders through DESIGN receive optional progress alignment with HR and L&D partners, ensuring the coaching investment connects to broader organizational development goals. Reporting structure is agreed upon between the organization, the leader, and the coach to maintain trust and confidentiality.
—Dr. Jacqueline Ashley